We believe all parents want the best for their children. We are here to help. About Us KidSTART Singapore Limited is a non-profit organization and an Institution of aPublic Character that specialises in supporting families in early childhood development. Our specialist team partners the government and the community to empower families with less resources in building strong foundations for theirchildren under 6 years old, to give them a good start in life. KidSTART Timeline 2016 Government commits resources to provide upstream support to children from low income families “There is extensive research, which shows that experiences in the early years of a child’s life significantly influence his or her physical, cognitive, and social development… KidSTART will draw together government and community resources, to help these children receive appropriate learning, developmental, and health support. We will develop approaches that work best in the Singapore context.” – An excerpt from the FY2016 Budget Statement Read More 2016 Launch of KidSTART programme by ECDA to support 1,000 children in pilot regions KidSTART was launched in 2016 to provide low-income families with the necessary support for their children to develop well in the important stages of early childhood. 2019 KidSTART expands support to 5,000 more children “KidSTART has a good programme. I am confident we are on the right track. We still need to follow up for a few more years, to assess more exactly its benefits. But for each new cohort of babies, there is no time to lose. So we will expand KidSTART to reach another 5,000 children over the next three years. Then we will take stock again how to expand KidSTART further.” - An excerpt from the National Day Rally 2019 Read More 2019 Launch of Growing Together with KidSTART initiative to galvanise community support “Even as the Government funds the expansion of KidSTART, we want to partner foundations, corporates and volunteers who want to provide greater support for the children from low income families. … This is why we are launching the “GROWING TOGETHER with KidSTART” initiative. We invite corporates and individuals to partner us to help children in KidSTART communities, over a sustained period of time – to watch the children grow up and partner the families.” – An excerpt from a speech by Mr Desmond Lee, Minister of Social and Family Development, at the Early Childhood Conference Read More 2020 Incorporated as a Company Limited by Guarantee 2020 Set up of KidSTART Singapore Ltd Read More 2021 Expanded to new regions Launched in 2016, KidSTART is on track to support 5,000 children by 2023. The programme was first piloted in Kreta Ayer, Bukit Merah, Taman Jurong, Boon Lay and Geylang. New regions to include Choa Chu Kang, Bukit Panjang and Bukit Batok. Read More 2021 Accredited as a member of the National Council of Social Service 2022 Received charity status 2022 Going nationwide from 2023 onwards 2022 Committee of Supply: KidSTART is happy to announce greater support for eligible families as we progressively expand nationwide from 2023 onwards! We are on track to benefit 5,000 children by 2023. 2023 Target to support 80% of eligible children 2023 Committee of Supply: KidSTART targets to onboard 80% of children from eligible families (up from the current 20%). KidSTART will be extended to Jalan Besar, Toa Payoh, Sengkang, Hougang and Serangoon in the coming year. 2023 Received Institution of a Public Character (IPC) status Board of Directors NameDesignationMr Aubeck KamPermanent Secretary, Ministry of Social and Family Development (MSF)Permanent Secretary (Home Affairs Development), Ministry of Home Affairs (MHA)Ms Amanda ChooDeputy Director, National Council of Social Service (NCSS)Ms Chan Yen SanPartner, KPMG SingaporeDr Derrick HengDeputy Director-General of Health (Public Health Group), Ministry of Health (MOH)Dr Evelyn LawAssistant Professor and Senior Consultant, Department of Paediatrics, Yong Loo Lin School of Medicine, National University of Singapore (NUS)Dr Ho Yin FongCampus Director, NIEC (City) CampusNational Institute of Early Childhood Development (NIEC)Mr Mohd Saat Bin Abdul RahmanPresident, Islamic Religious Council of SingaporeMr Neo Sing HweeSenior Partner, Consulting, Ernst & Young Advisory Pte. Ltd.Ms Ng Mie LingAssistant Chief Executive, Early Childhood Development Agency (ECDA)Ms Rae LeeExecutive Director (Singapore and Southeast Asia), International Justice MissionMs Simran ToorConsultant, Singapore Academy of LawMr Suhaimi Zainul-AbidinChief Executive Officer, QuantEdge CapitalMs Theresa SimAssurance Partner & COO, Pricewaterhouse Coopers LLP KidSTART Senior Management NameDesignationMdm Rahayu BuangChief Executive OfficerMs Yee Siaw LingDirector, Corporate Development DivisionMdm Norshima AzizDirector, Communications & Engagement DivisionMs Jane Lee (Covering)Director, Programme Planning DivisionMs Jane LeeDirector, Service Management DivisionMs Puspavalli NamasivayamEarly Childhood Consultant