President kicks off online fund-raising for Boys’ Brigade Share-a-Gift
President Halimah Yacob made a symbolic first donation by scanning a QR code using a bank app yesterday at the Boys’ Brigade Share-a-Gift (BBSG) charity drive.
With her at the opening ceremony at BB Campus in Ganges Avenue are Prudential Singapore’s chief executive Dennis Tan and FairPrice Group’s CEO Seah Kian Peng.
Madam Halimah, who was the guest of honour at the event, noted how local charities and non-profit organisations have adapted their programmes and fund-raising efforts amid the Covid-19 pandemic.
This year, BBSG – a national community service project organised annually by The Boys’ Brigade, with support from the National Council of Social Service and the Ministry of Social and Family Development – will not be accepting food items or organising gift collection points.
It is appealing for cash donations via online platforms instead. BBSG 2020 will also be distributing FairPrice vouchers to its beneficiaries.
The public can still order food hampers, via FairPrice Online, which will be delivered to 24,318 beneficiaries from social service agencies.
The public can also donate online via BB PayNow (found displayed in 145 FairPrice stores across the island) and Giving.sg.
They can also use AXS stations to donate from Dec 1.
Correction note: An earlier version of the story said President Halimah Yacob donated $40 at the launch of the Boys’ Brigade Share-A-Gift (BBSG) 2020 yesterday. The Boys’ Brigade has clarified that the donation made during the ceremony was a symbolic donation to the first beneficiary to launch the BBSG programme, and was set at $40 to match the value of the FairPrice vouchers that each beneficiary will receive. It was not the actual donation made by Madam Halimah. She had in fact earlier pledged to donate to 200 beneficiaries when she agreed to grace the opening ceremony.
This article was originally featured in the Straits Times, published Nov 19.
A version of this article appeared in the print edition of The Straits Times on November 19, 2020, with the headline ‘President kicks off online fund-raising for Boys’ Brigade Share-a-Gift’.
SINGAPORE — The Boys’ Brigade Share-A-Gift (BBSG) charity project is urgently appealing for donations, with only 8 per cent of its donation target achieved at the halfway mark before it ends on 31 December.
In a media release on Thursday (3 December), the Boys’ Brigade said that this marks the lowest-ever donation amount for the project, which was launched on 18 November. The Boys’ Brigade did not disclose a figure for its target.
This year’s project aims to support about 41,423 beneficiaries. Yahoo News Singapore understands that the project was able to achieve its target of supporting 43,276 beneficiaries in last year’s event.
“Many may not be able to receive BBSG’s support this year, if the project fails to achieve its donation target,” it added in the media release.
Challenging donation drive amid COVID-19
Henry Tan, chairman of BBSG 2020, admitted that it has been a challenging donation drive for the project amid the COVID-19 pandemic.
This year, BBSG made several changes to the project, to ensure the safety of its donors, volunteers and beneficiaries. The project has ceased collection points for food items and gifts, and is instead appealing for cash donations via online platforms.
These changes seek to minimise face-to-face interactions at donation counters and during delivery, in adherence to safe management measures.
“We would like to urgently appeal for the public’s contribution, as we seek to support our beneficiaries in a time where they would be most in need of help,” Tan said in the media release.
“We hope that the public can join us by donating or participating in our delivery drives, so that all our beneficiaries will be able to receive support this year.”
First batch of deliveries by special convoy
To kick-start the project’s delivery drive, BBSG made its first batch of deliveries on Thursday, via a convoy comprising senior representatives from The Boys’ Brigade in Singapore, Prudential Singapore and the Early Childhood Development Agency (ECDA).
The convoy, alongside volunteers from life insurer Prudential, delivered both customised hampers and health and wellness packages to KidSTART families at Jalan Kukoh. These packages are part of an early childhood nutrition programme by ECDA and Prudential, and comprise healthier-choice food items and groceries, such as rice and oil, and multivitamins for young children.
Prudential will also be distributing hampers comprising healthier-choice food items to 2,000 senior beneficiaries from government funded ComCare programmes.
How to donate to BBSG
Members of the public who are keen to donate can do so via BB PayNow, Giving.sg and at AXS stations from now till 31 December.
The cash donations will be used to purchase “General Wishes” NTUC FairPrice vouchers for beneficiaries and “Specific Wishes” – specific items beneficiaries request for. The public can also order and donate food hampers via FairPrice Online.
About 6,000 “General Wishes” beneficiaries from government-funded ComCare programmes will be receiving FairPrice vouchers worth $40.
Meanwhile, 24,318 beneficiaries will be receiving food hampers donated by the public via FairPrice Online and bulk delivered to the social service agencies.
There will be three delivery sessions (10am, 12pm and 2pm) open to public volunteers each day, with 10 volunteer sign-ups limited to each session.
Distribution will take place between 7 and 30 December, and interested individuals can register online. There are 380 out of 660 registration slots still available for daily public delivery sign-ups.
For more information, please call the BBSG hotline at 1800-2274273 (1800-BB-SHARE) or visit its official website. Latest updates on the project’s progress can be found on the BBSG Facebook page.
This article was originally featured in Yahoo Singapore, published Dec 3 2020
THE Boys’ Brigade Share-A-Gift (BBSG) 2020 is appealing for donations, as the project has crossed its halfway point, but only achieved 8 per cent of its donation target.
This marks the lowest-ever donation amount the project has received at the halfway point in its history. The charity project, which was launched on Nov 18, seeks to reach out to about 41,423 beneficiaries this year. Many may not be able to receive BBSG’s support this year, if the project fails to achieve its donation target.
Henry Tan, chairman of BBSG 2020, said: “It has been a challenging donation drive for BBSG thus far, and we would like to urgently appeal for the public’s contribution as we seek to support our beneficiaries at a time when they would be most in need of help.
“Amidst the pandemic, BBSG has implemented various safe management measures to ensure that our donation and delivery drives can be carried out safely. We hope that the public can join us by donating or participating in our delivery drives, so that all our beneficiaries will be able to receive support this year.”
This year, to ensure the safety of its donors, volunteers and beneficiaries amid Covid-19, the project has ceased accepting food items and done away with gift collection points, and is instead, appealing for cash donations via online platforms.
Additionally, unlike previous years, not every “General Wishes” beneficiary will be receiving BBSG signature food hampers.
Approximately 6,000 “General Wishes” beneficiaries from government-funded ComCare programmes will be receiving FairPrice vouchers, while 24,318 beneficiaries will be receiving food hampers donated by the public via FairPrice Online with the bulk delivered to the social service agencies.
BBSG’s presenting sponsor, Prudential Singapore, will be reaching out with hampers of wellness items to 650 low-income families in the KidSTART programme. The life insurer will also be distributing hampers comprising healthier-choice food items to 2,000 senior beneficiaries who are part of government-funded ComCare programmes.
BBSG kickstarted its delivery drive last Thursday – with a convoy comprising senior representatives from The Boys’ Brigade in Singapore, Prudential Singapore and the Early Childhood Development Agency (ECDA) – completing the project’s first batch of deliveries to beneficiaries.
There are 380 out of 660 registration slots still available for those wanting to help deliver items to the beneficiaries.
This article was originally featured in The Business Times, published Dec 7 2020